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Inman Connect 2008: 25 5 Things You Must Do To Web 2.0 Your Company

Kevin Boer, Broker Owner, 3 Oceans Real Estate, Inc. ()

January 15th, 2008 · 4 Comments

I had the privilege of speaking on a panel titled, “25 Things You Must Do To Web 2.0 Your Company.” Also on the panel were Sherry Chris of Better Homes and Gardens, Marc Davison of 1000 Watt Consulting, Don Lawby of Century 21 Canada, and Charlie Young of Coldwell Banker.

A few hours prior to this panel, Brian Boero — also of 1000 Watt Consulting — had given a presentation entitled [something like] “50 Technologies You Must Understand” so Brad Inman went off in a slightly different direction in the panel and only made us come with 5 or so items. Later on I’ll post what I think the 25 things are.

Here’s the video, enjoy!


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Tags: * Export · Industry · Inman Connect 2008 · Inman-Connect

4 responses so far ↓

  • 1 Greg Tracy // Jan 15, 2008 at 7:19 pm


    You did well on the panel, but some of the people on the panel, while good, intelligent people, had no place discussing how to Web2.0 your website. My God- it was horrible.

  • 2 Kevin Boer, Broker Owner, 3 Oceans Real Estate, Inc. () // Jan 15, 2008 at 9:26 pm


    Thanks for the kudos.

    Not sure if I agree with your assessment of the other folks, however. :)

    The topic was on how to Web 2.0 your company, not your website, and 3 of the folks on the panel had a lot of experience in building and running large franchises. Their 30,000 foot perspective was, I thought, pretty valuable.

    The session may well have been mis-named, however.

  • 3 Lori Charles // Jan 16, 2008 at 8:31 am

    Really Greg? I was in attendance and thought the discussion was very insightful with each panelist offering ideas that stem from their perspective. Isn’t that part of what web 2.o is all about.

    I was particularly impressed with the consultant on the panel who offered some very concrete examples of how to web 2.0 yourself. I agree that there are others in this space who might have offered a deeper insight that some of the brokers on the panel but otherwise, I think you are being way to critical.


  • 4 John Boer // Jan 16, 2008 at 9:11 am

    Listened to part of the programme but, not being in that profession, did not give myself the time to listen to all of it.

    What I heard you say made sense to me and, apparently, even to the neigbour lady whom you threatened to contradict. An effective coup!

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