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Redfin’s Fins Emerge

Kevin Boer, Broker Owner, 3 Oceans Real Estate, Inc. ()

September 18th, 2006 · 2 Comments

Thanks to Greg Swann for pointing this out…seems the temporary ceasefire between Redfin and other real estate players has fizzled out! Redfin has asked — very politely — a fellow real estate blogger to stop using the name “Real Estate 2.0″ because…they’ve patented that name. In the year 2006, can you really trademark the tag, “Real Estate 2.0″, especially if you

1) have bought Google Adwords for all your competitors’ names…
2) display data on sold properties on your web site despite MLS regulations to the contrary…


3)and you display “Days on Market” data, despite MLS regulations to the contrary…

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Tags: Real estate · Real estate 2.0 · Redfin · Technology

2 responses so far ↓

  • 1 And Redfin wonders why some traditional real estate agents are, um, “hostile”? // Dec 28, 2006 at 8:01 pm

    [...] Mind you, I don’t think there’s anything wrong with the ad.  In fact, I think it’s pretty clever, actually, and a great way to hook in the type of client Redfin wants, namely those who don’t have much good to say about the traditional industry.  But it’s pretty disingenuous for Redfin to complain to complain about not being loved while simultaneously being somewhat, um, hostile itself. Possibly related posts [...]

  • 2 TRANSPARENT REAL ESTATE (www.TransparentRE.com) // Feb 10, 2007 at 3:55 pm

    Cyberhomes learns from Real Estate 2.0 Pioneers…

    Last week, I had a conversation with Marty Frame, Fidelity National Real Estate Solutions (FNRES) Chief Information Officer, and builder of its Cyberhomes automated valuation model (”AVM”) product. We discussed the state of Real Estate 2.0 and Marty …

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