Trulia, the online listing site which aggregates data from brokers and agents around the country, just turned two today. In that short time, they’ve accomplished some fairly impressive feats:
- They built a home search site, getting listings Realtor-by-Realtor, broker-by-broker, without going through MLS’s.
- They formed partnerships with a number of leading regional and nation-wide brokerages, including Alain Pinel, Coldwell Banker, and Keller Williams.
- They layered on an impressive array of quantitative data on schools, neighborhoods, price trends, and so forth.
- They mixed in qualitative information with their Voices product, which has spawned quite an active consumer-agent forum.
- They became one of the leading sources of online traffic for many of their broker partners.
As founder Pete Flint notes in this blog post, they did all this without resorting to the all-too-common bait-’n-switch tactics in this industry.
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Tags: Alain Pinel, Coldwell Banker, Industry, Keller Williams, TruliaPossibly related posts
1 response so far ↓
1 Alex in San Diego // Mar 23, 2008 at 3:12 am
I really like this post and it is very interesting to see the information available. I have to say that I am a big fan of Trulia, I think they have the best real estate site going with the best features. Thanks for the info and great post!
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