The ongoing Active Rain vs. Move.com dustup, our very own ongoing soap opera saga, illustrates one fact above all else: the re.net is maturing. As the traditional players in real estate (finally) begin to appreciate the potential of emerging technology in real estate, it’s inevitable that more acquisitions will take place — hopefully successfully.
Move.com’s overtures to Active Rain were actually not the first in which a traditional player courted one of the new ones. That honor, I believe, rests with our very own Joel Burslem of FOREM, which was acquired by Inman a number of months ago.
Some other possible pairings? Google must be looking with interest at both Zillow and Trulia. Inman, Ris Media, and other real estate industry news sources may be eyeing some re.net blogs.
And who knows…maybe the Bloodhound will make a play for one of the other Phoenix re.net blogs? Or perhaps these guys might be interested in this one?
Tags: Active Rain, FutureOfRealEstateMarketing.com, Google, Industry, Inman, Joel Burslem, Move.com, Trulia, Zillow
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- Active Rain vs. Move.com…Ok, Enough Already! Athol Kay And Jonathan Dalton Step In To Lighten Us All Up A Bit
- Mr. Arrington, Please Stick To Your Knitting
5 responses so far ↓
1 Greg Swann // Sep 30, 2007 at 9:28 pm
I think you’re mistaken about the Future of Real Estate Marketing. Inman hired Joel, but I think FoREM remains his property.
2 Jay Thompson // Sep 30, 2007 at 10:47 pm
“And who knows…maybe the Bloodhound will make a play for one of the other Phoenix re.net blogs?”
I can be bought. Though I don’t know if Greg can afford me. Russell Shaw, probably…
3 Kevin Boer, Realtor, Alain Pinel Realtors, // Oct 1, 2007 at 9:33 am
Greg — You may well be right. I’ll check with Joel.
Jay — Russell could probably buy all of us, including Zillow and Trulia if he so desired.
4 FoREM Joins Inman? Or Redfin buys FoREM? at The Phoenix Real Estate Guy // Oct 2, 2007 at 6:17 am
[...] Kevin Boer briefly alluded to a Joel / Inman connection, but Kevin’s post and this little text box is all I’ve [...]
5 Realtor Martin // Oct 17, 2007 at 6:59 am
With this talk of real estate technology, has anyone seen Zipvo? I’d like to get some feedback on them. They are a site created for real estate professionals enabling them to upload videos of the houses they are trying to sell. A listing with Zipvo as well as all video uploads are free. It seems like a good tool.
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